Showing posts with label Underwear. Show all posts
Showing posts with label Underwear. Show all posts

Wednesday, August 14, 2013

Lazy One Boxers Hang Tag

This Lazy One hang tag uses some dull colors, but a very large font. Simple and clean, the brand is in clear display. The letter stack is visually interesting, and clearly has some irreverence. The font underlines the “A,” possibly to maintain the visual line across the bottom of “Lazy.” “One” is written in a green font that fades into the background.

The reverse has a full web address, including a “www” and a “dot com.” Two retailer stickers adorn the reverse. The name should reinforce that this company isn't as self-serious as Polo or Hilfiger.


This tag is bland and leaves no real lasting impression. The name is funny, but otherwise the dark, muted colors fade away into the background noise.

Wednesday, July 31, 2013

Hang Tag Review #2 - Maidenform Hipster Hang Tag

This lingerie tag is bright and clearly demonstrates the product. What is odd is why this tag, which folds over the product, would also need to a photo of the product. Perhaps it has to do with making underwear look attractive, even lacy pieces such as this are not necessarily appealing when hanging on a store rack.
There is a definite reference to Victoria’s Secret as well with the dark and light pink vertical striping.

Other than the photo and VS reference, the tag contains two clear sizing labels. The front one is in highliter yellow, the second on the top fold of the tag which is presumably useful for picking through racks. Interestingly, the identifying product information is arranged differently on the front and back. On the front, there is one line with a / separating numbers and letters, on the back they are on separate lines, and further separated by another set of numbers.